The experts of MLM claim that network marketing genealogy lists are the key to building a team. They believe this list contains the best prospects because they are individuals who are already versed in network marketing, so they know the ropes to growing such a business. The claim is that these individuals are "warm" and are awaiting your call. Some of this is true, you may find individuals on the list who are ready to sign on while you may find more that are not and will not be happy to receive your call.
If you can cull through the list and discard those who are on the "Do Not Call registry you may have some gold nugget prospects there. The main reason this is successful is you are dealing with people who are open to an MLM business and who are ready to build their own business. This makes your initial spill about your opportunity easier because it is falling on willing ears. The key here is to cull out those who are willing to hear you and give it an honest try.
One way to save yourself time and trouble is to make sure the genealogy list you have is current. This is the best way to have a list in hand that will grant more appointments and possibly more members of your team or even customer base. Be very careful and only call the numbers you know are interested. See above about the Do Not Call registry.
Back to the question, are network marketing genealogy lists worth pursuing? The answer is yes and no. Yes if the list is current, with fresh new prospects ready and willing to list to your opportunity. No if the list is old and the people who may have at one time been into network marketing but are no longer in it and no longer wish to be contacted about it.
Tips For Making the Most of the List
1. Discover the age of the list, throw an old list away, and only work with new lists.
2. Perhaps it would be more helpful to use email instead of phone calls. Do not send out a "mass email" to many. Target the email to each individual so it does not appear as spam.
3. Ask the person before you go into your spill about your opportunity if they wish to hear about it. If they say no, leave a number, business card, or contact, and leave them be.
4. Put your energy into the ones who are willing to listen and who seem warm to the opportunity.
5. Pay attention to the training your MLM company provides on prospecting and working a genealogy list.
6. Develop your own network marketing genealogy list by focusing on your target niche market instead of hitting the general population. Target marketing is taking better aim at hitting on the warm leads rather than shooting out to a group of people who are simply not interested in what you have.
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